Shutterstock 247925119

What Makes a Good Air Conditioning Sales Engineer?

What Makes a Good Air Conditioning Sales Engineer?

over 9 years ago Empty Jenni Moulson


The demands being placed on air conditioning sales engineers to negotiate a contract have never been higher. With increasing regulations on building standards and the constant need to meet environmental targets anyone working in this sector will be expected to provide full and detailed data on their products and advise on optimum system design.

The Thornhvac Air Conditioning Survey 2014 found that 80% of sales professionals felt strong technical knowledge was vital to their role. Below is a list of some of the other attributes that those working in the industry felt were most important for sales success.

Top Ten Qualities of a High Performing Air Conditioning Sales Engineer

  1. Technical knowledge
  2. Understanding of the construction process
  3. Relationship building
  4. Integrity
  5. Appreciation of the importance of Return on Investment
  6. An awareness of market trends
  7. Thorough knowledge of industry specifications and requirements
  8. Excellent communication skills
  9. A clear willingness to offer great service
  10. Tenacity and an ability to bounce back!

For those applying for an air conditioning sales job or seeking promotion, an ability to identify these qualities in themselves and demonstrate instances where such attributes have led to success will help enormously in the application and interview process.

Thornhvac is a leading HVAC recruitment company serving the UK’s heating, ventilation and air conditioning markets. Contact us on 0115 8714 777 or email